Class+2

Class 2 - 2/2

 * Homework review - design critique of websites for locations
 * How do sites use the 4 basic elements of design: captures attention, controls eye movement, conveys information, elicits emotion?
 * Lecture: Mini Art School – 7 elements of design and 7 principles (Chapter 5 in //White Space//)
 * Demo: quick run through of our 3 tools Bridge, Camera Raw, and Photoshop
 * Use Bridge: to organize your image files, to select keepers from a large group, to preview photos.
 * Use Camera Raw: to edit photos prior to photoshop, adjust light, exposure, fix flaws. Does not destroy original photo.
 * Photoshop: Layers
 * In class work: Make a banner ad for your location. Emphasize one audience and emotion that you want to elicit on your website. Incorporate one or more of the 7 elements of design. Ad should be horizontal (720px x 90px) or vertical (240 x 400)
 * Lecture: What is a wireframe? How do you use it to plan a design and organize information?

Homework:

 * Read chapters 3, 4, & 5 in //White Space is not your Enemy//
 * Read chapters 3, 4, & 5 in //Photoshop CS5: The Missing Manual//
 * Complete banner ad for location
 * Create wireframe for location website home page (960 x 720), include content, audiences, and actions. Select color palette.
 * Post your research websites to the Win - Fail page

Resources:

 * Kuler - color palette website
 * Degraeve: color palette generator
 * Color Scheme Designer